Joel Salatin recently spoke at HMI’s 2016 Gathering, Cultivating Community: Land, Food, Health on how to more effectively market your farm or ranch products. Charlotte Smith of 3 Cow Marketing took the time to record an interview with Joel after his talk. If you didn’t have a chance to hear Joel at HMI’s Gathering, take some time to listen to this interview as Joel shares about how he contracts with people to do his marketing for him so he can focus on strategic planning and other income generating activity. There are a number of eye-opening comments and suggestions Joel makes that will help expand your marketing toolbox.
If you’d like to learn how to develop your farm/ranch marketing plan, make use of HMI’s Individualized Distance Learning Marketing and Business Planning Program. This course provides you with a mentor who will help you learn about the different marketing opportunities that you can utilize and help you build out a marketing and business plan to help you grow your business in a sustainable manner.
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