Are you ready to learn about how to market your farm products?
Do you want to hear one of the top 25 most influential women in the world in food and agriculture?
Charlotte Smith will share her knowledge and experience about direct marketing at HMI’s 2016 Gathering at Paicines, California on October 14-16, 2016. She is the owner of Champoeg Creamery & Charlotte Smith Pastured Meats, a diversified farm including a raw milk micro-dairy, grass fed beef, pastured pigs & poultry in Oregon’s lush Willamette Valley operated on her 5th generation family farm.
After witnessing too many farmers going out of business due to not being sustainable, Charlotte founded 3CowMarketing.com, an online marketing training company helping farmers across the nation learn online marketing techniques to grow a successful business. In 2016 Charlotte was named one of the Top 25 Most Influential Women in the World in Food and Agriculture by the non-profit, Food Tank due to her dedication to improving the soil, animals and the people who eat their products. Charlotte is also the proud mother of a United States Marine and lives in St. Paul, Oregon on the farm with her husband, Marc, (a teacher) and her two daughters. You can visit Charlotte at www.champoegcreamery.com.
Modern Farm Marketing Skills to Gain Loyal Customers and Sell Your Products at Your Price
Charlotte will share her experience of starting 3 Cow Marketing, an online marketing training program offering free and paid courses teaching brilliant farmers like you how to find the customers you need to become and maintain profitability.
During her talk you will learn the following:
- What you’re really selling (and it’s not what you thought)
- The key marketing mindset you need to sell your products at the price you need to be sustainable
- Why email marketing is the KING of social media and waaaayy better than trying to build a biz on Facebook
- Discover a unique four-step formula for attracting customers that allow you to only attract motivated prospects who know the value of what you’re offering and are predisposed to trust you.
- Discover an easy and effective way to make sales… without having to act “salesy” and without having to resort to making any “hypey” claims or discounting prices.
You can be a great farm, a profitable farm, a farm that does things a little differently and attracts droves of delighted, clamoring customers who LOVE your products and won’t settle for any other.
If you love the idea of farming but haven’t figured out how to get the customers you need…
If you want to rediscover the beauty and joy of farm life…
If you love the idea of finally showing enough profit to quit your day-job or retire your husband…
Then come to Charlotte’s talk!
Cultivating Community: Land, Food, Health will offer thought-provoking presentations and breakout sessions on various consumer and producer interests. Local food security, land health, strengthening our communities and nourishing our bodies all included! We have something for everyone, so come learn from the experts!
Many of our acclaimed speakers are celebrated throughout the world. Our special keynote speaker, “America’s Most Famous Farmer” himself, Joel Salatin of Polyface Farms, will be sure to inspire us all.
We’ll also enjoy beautiful landscapes, farm-fresh food and be on the land with the animals. This is no ordinary conference.
Won’t you join us?